Privacy Policy

Data Controller & Contact

Data Controller: Betterfly Solutions

Privacy email: contact@betterfly.ma

Address: Betterfly Solutions SARL, 2 Rue Abou Hassan Alachaari 4th floor – Bd Anfa - Casablanca

Data We Collect on the Site

a) Data you provide to us:

• Contact/demo form: name, surname, email, phone (optional), company, message

• Newsletter (if offered): email and preferences

b) Automatically collected data:

• Technical logs: IP address, date/time, URL visited, user-agent, pages viewed, response code (security/diagnostics)

• Cookies/trackers: preferences and aggregated audience measurement

The site does not collect sensitive data.

Purposes & Legal Bases

• Operate the site & security: display pages, prevent abuse, logging (Legitimate interest / legal obligation)

• Respond to your requests: contact, demo, follow-up on your inquiries (Pre-contractual measures)

• Newsletter: sending news (Consent – unsubscribe at any time)

• Audience measurement: aggregated statistics, site improvement (Consent – non-essential cookies)

Recipients & Subprocessors

Access restricted to Betterfly teams based on the principle of least privilege. Service providers responsible for hosting, emailing, forms and analytics are bound by contractual confidentiality obligations.

For international transfers, appropriate safeguards apply including EU Standard Contractual Clauses and additional technical measures.

Retention Periods

• Contact/demo requests: 24 months after last exchange

• Newsletter: until consent withdrawal

• Technical logs: a few months (except legal obligations)

• Cookies: duration indicated in the manager (max. 13 months for cookies requiring consent)

Cookies & Trackers

We use:

• Necessary cookies: security, load balancing, consent memorization

• Preference cookies (optional): language, usability

• Analytics cookies (optional): aggregated audience measurement

You can accept/refuse non-essential categories via the banner or review via "Manage my cookies" at the bottom of the page.

Your Rights

You can exercise the rights of access, rectification, erasure, restriction, objection (including marketing) and portability. You can withdraw your consent at any time for processing based on it.

Contact: contact@betterfly.ma (proof of identity may be required).

Third-Party Links and Content

The site may contain third-party links/embeds. Their processing is governed by their own policies.

Site Security

Proportionate measures: TLS encryption of exchanges, hardening and updates, logging/monitoring, access control, backups, confidentiality clauses with staff and service providers.

Minors

The site is not intended for minors. Legal representatives may request the deletion of accidental submissions.

Modifications

This policy may be updated for legal, technical or organizational reasons. Significant changes will be displayed on the site and sent by email if relevant.

Effective date: March 13, 2025.